About Us

Africa’s Favourite Kids Edu Brand

HelloZaza by Edutoyland

HelloZaza is more than a brand. It’s a promise to families like mine, a promise to raise children who can dream big, learn joyfully, and lead with kindness.
This is the legacy I want to leave behind: a generation of children who are not only brilliant, but also brave, caring, and proud of their roots.
And with every book, journal, and worksheet, we’re one step closer.

Our Story


I started EduToyland from a place every parent and teacher understands, a desire to give children the very best start in life.
When I looked around at the books and learning tools available, I realized something was missing. There were plenty of worksheets and storybooks that taught reading and math… but very few that helped children build character, gratitude, and confidence. Even fewer reflected our culture, our values, and children who look like us.
As a child, I knew how powerful it was to feel seen. And as an adult, I knew how important it was to raise a generation of kids who are not only smart, but also kind, thoughtful, and proud of who they are.
That’s why I created Zaza.
She isn’t just a character — she’s a little friend children can grow with. Through her stories and tools, kids learn life’s small but important lessons: saying thank you, keeping promises, telling the truth, and celebrating themselves.

From One Idea to a Movement ✨
What began with a single storybook quickly grew into more:
Storybooks that make values easy to understand.
Reusable worksheets that turn practice into play.
Flashcards and gratitude journals that spark habits of positivity.
Every EduToyland product is designed with love, to be fun, durable, and meaningful, while giving parents and teachers practical tools to guide children every day.

daniella triumph

Founder, CEO

Early Childhood Expert

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